Sunday, December 8, 2019

Importance of English Language Fluency in Business Communication

Question: Discuss about theImportance of English Language Fluency in Business Communication. Answer: Introduction The research paper depicts of the two vital concepts, used in every aspect of individual lives. It is, the importance of language efficiency, and the implementation of language efficiency, in business strategic policy. Since, the year, 1999, AstraZeneca, started practicing English language as their industrial language, this, effectual business strategy are now been continued by many other modern corporate, to maintain a fair commercial relationship among all the business related communal. There are various differences, and similarities in between the language efficiencies, of respected companies, Microsoft, SAP, etc, which makes each one of them, an identical. Comparison of Two Articles Efficiency Comparing both of the case studies, it has been observed that, language has an important role in every field of life, whether it is a business matter, or personal aspects. Since, English is known to be the most commonly and preferred language of 21st century, it is essential to implement this language efficiency within every individual, to avoid certain professional issues. There are many global companies, such as, Nokia, Nissan, Technicolor, Philips, SAP, and many more, which are known to be as the prsent global association, who uses, efficient English language, as a business advantage (Neeley, Hinds, Cramton, 2012). However, each of the firms possesses identical proficiency in language. A proficient language management helps various organizations to transform language into a key strategic resource of their business. Multinational firms are practicing of maintaining effective language management, especially the English, to maintain several business relationships, with customers, cl ients, vendors, stakeholders, and the other social communities. A strong language practice is helping the entrepreneurs and managers of various organizations, to build a strategic leadership policy. Language management is also involved with various emotional disputes. It creates sustainability in relationship among, the team workers, clients, and other business related people in the association, whereas, inefficiency in English language, results, in various errors in business communication along with production of the companies. Comparison of Two Articles Staffs Communication Communication in between the co-workers, employees, customers, and the rest socials, needs proficient language fluency. Swedish Astra along with British Zeneca, recognized English, to be their commercial language, since the year, 1999, whereas, there are some new global multinational corporate, named, Microsoft, Daimler AG, Alcatel-Lucent, Rakuten, SAP, etc, who are practicing implementation of proper English fluency, as the major key recourse in their business communication. Miscommunication in between the staffs is one of the major consequences of inefficient language fluency (Hinds, Neeley, Cramton, 2014). The modern firms are committing to build fluency in English language, to avoid certain business errors, such as, lack of proper information to the team workers, lack of proper learning opportunities, splitting several business meetings, and so on. Staffs are not able to perform the regular basis work, in the desired manner, nor getting exact information, just because of a misco mmunication between the senior management team. There remains a loss of collaboration among the employees and the manager, which results in various organizational mistakes. The lack of proper communication, due to the inefficient language fluency, within the staffs, creates a gap in between the co-workers, for which, several workings are been processed in an unmanned way, and sometimes, undone. Conclusion The research study concludes, of various identification, and observations, of practicing an effectual English language in several commercial fields. Most of the new traders and businessmen are following, a lingua franca, which is known to be as the common language, used for the companys global expansion, and maintenance of staff collaboration, throughout domestic and international limitations. Fluency of English language has been recognized as the major strategy of the professionals, to reach their particular organizational goal. References Hinds, P., Neeley, T., Cramton, C. (2014). Language as a lightning rod: Power contests, emotion regulation, and subgroup dynamics in global teams. link.springer.com. Retrieved 27 February 2017, from https://link.springer.com/article/10.1057/jibs.2013.62#enumeration Kroon, D. P., Cornelissen, J. P., Vaara, E. (2015). Explaining employees reactions towards a cross-border merger: the role of English language fluency.Management International Review,55(6), 775-800. Neeley, T., Hinds, P., Cramton, C. (2012). The (Un)Hidden Turmoil of Language in Global Collaboration. Sciencedirect.com. Retrieved 27 February 2017, from https://www.sciencedirect.com/science/article/pii/S009026161200040X Tenzer, H., Pudelko, M. (2015). Leading across language barriers: Managing language-induced emotions in multinational teams.The Leadership Quarterly,26(4), 606-625.

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